A NEW family run opticians has opened in Pershore.

Pershore Eyecare Centre has opened in the town as a new venture, headed by qualified dispensing optician Andy Griffin and optometrist Harriet Smith.

The new opticians is located at 16 Bridge Street, and officially opened on January 3 when it began taking bookings for sight tests.

Mr Griffin was brought up and now lives in Pershore and has returned to work in the area after two years elsewhere, while Ms Smith is also local and lives in Tewkesbury.

The opticians offers a range of frame styles to suit all customers, while contact lens fitting can also be arranged.

For more details call Mr Griffin on 01386 555675.