PERSHORE was full of festive fun on Friday as shops stayed open late so people could get their Christmas gifts and enjoy the town. Fiona Abbott, of Pershore Chamber of Trade and Three Little Pigs, said: “A good time was had by all.

Pershore Retail Market pulled out all the stops with a musical extravaganza and all the traders dressed for the occasion. Santa was joined by stilt walker Carmel (pictured) and fire juggler Masha as they made their way around the town, entertaining the shoppers.”

As well as offering double rewards Pershore’s loyalty card, Pride, offered shoppers who completed their card during the evening the chance to win vouchers in a lucky dip competition.