PERSHORE United Charities is seeking applications for assistance from people who are struggling to make ends meet in the town.

The aim of the charity is to provide for the relief of the poor, aged or infirm and their advancement in life, on the understanding they live in Pershore.

Trustees of the charity are keen to ensure funds from its modest grant are fully used for the benefit of people in need and their help would usually take the form of either a one off payment of cash or vouchers.

Chairman of the charity, Baptist Minister Reverend Mark Jennings, said people could apply for help by writing to the the Clerk to the Trustees, Pershore United Charities, c/o Pershore Town Hall, High Street, Pershore.

All applications will be treated in the strictest confidence.