TODAY the Advertiser is throwing its support behind local businesses in Redditch - and we are urging you to do the same.

We are launching our Love Local Business campaign to encourage people to spend their money locally in the run up to Christmas, to help businesses as they struggle with the impact of coronavirus.

Love Local Business this Christmas follows on from the successful campaign, of the same name, which we ran in the Advertiser this summer.

The aim is to promote all the fantastic traders we have in the town and urge our readers to give them their custom at this key time of the year.

As part of the Newsquest publishing group, the Advertiser reaches a huge percentage of the local population across our well-established regional brands including print publications, record online audiences and social media.

Advertiser editor Stephanie Preece said: “As our thoughts turn to Christmas shopping, this year - more than any other, we need to do all we can for local businesses.

“Our local traders and services have suffered terribly during the lockdown and deserve any support we can give them. The run-up to Christmas is going to be a key period for many local and independent traders. When we launched our Love Local Business earlier this year, we were able to shine light on lots of local businesses that were emerging from the lockdown and looking to rebuild their trade.

“In the coming weeks we will be promoting these businesses in our newspaper, on our website and our social media channels,to help spread the message that they are open and highlight why they are so valuable to this community.

“I urge all of our readers to show that they love local business by supporting them.”

Sales director for the Advertiser, Dale Godliman said: “I am delighted that we are running a sustained campaign outlining the importance of using local business, at what is a crucial time for so many SMEs.

“We reach a huge percentage of the local population across our well-established regional brands and, through a combination of combining our loyal print publications, record online audiences and market leading engagement via our social media channels, we are really confident that we can be the marketing partner of choice for local businesses during this crucial period.

l Any business which wants to be featured in the Advertiser campaign call 01905 742372 or email

dale.godliman@localiq.co.uk.