ONE of Pershore's most famous annual events is set to attract visitors far and wide for its 25th anniversary this year.

Pershore Plum Festival 2023 will have a host of family fun activies to celebrate its silver anniversary.

The celebration of the locally produced fruit begins in just two weeks’ time (Sunday, August 27 and Monday, August 28).

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The festival will welcome Katie and Glyn Johnson, the ex-BBC Presenters of Wot's Cooking and Wot's Gardening, as their hosts who will lead the full programme of demonstrations.

Live music, plum-based food and drink, merchandise and horticulture advice from the Vale Landscape Heritage Trust in Plum Alley and a Dancer’s Fun Fair will be at the festival as well the iconic Plum Alley.

Evesham Journal: Prunella Plum will make an appearance at the festival this year.Prunella Plum will make an appearance at the festival this year. (Image: NQ)

Abbey Park will also show a collection of films throughout both days on a big screen for all the family to watch.

Schools Art Competition winning entries will also be displayed at Sheldon Bosley Knight for people to look at. 

Prunella the Pershore Purple Plum, Eggbert the Yellow Egg Plum, Queen Victoria & the Plum Princess and her attendants will be available for pictures across the weekend.

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Evesham Journal: A market selling plums in Pershore's Broad Street in 1911.A market selling plums in Pershore's Broad Street in 1911. (Image: NQ)

Angela Taylor, Chair of the Pershore Plum Festival, said: "On behalf of Pershore and its festival committee, it is my great pleasure to welcome you to the town for this unique event, especially in this, our Silver Jubilee anniversary year.

"Pershore Plum Festival celebrates the humble fruit which has made this town so famous in a way like nowhere else, and we are delighted to be able to provide you with free events and activities throughout August, all of which are associated with plums or are yellow and purple themed.

"There is definitely something for all the family.

"The continuing success of this event has to be contributed to the dedication, support and hard work of a very small group of volunteers who make all this happen and of course, to the local businesses and organisations who support and sponsor our Festival – without them all it just wouldn’t happen."